Video Marketing

Capture the attention of your audience quickly and effectively.

Videos have become a highly popular choice for content consumption. For one, videos are an easy-to-digest format, giving our eyes a break from all the textual information we’re used to seeing. Also, people are naturally visual creatures – we love imagery, colors, and faces. These things capture our attention quickly, and before we know it, we’re completely engaged with the video in front of us.

This would also explain why social platforms like YouTube, Instagram, and TikTok are so popular. Video content is just more readily consumed. But, when it comes to Video Marketing, there’s strategy involved. You want your video to not only capture the attention of your audience but also be optimized for search engine rankings – two things we do well.

Benefits of Video Marketing.

Video commercials are highly effective at increasing brand awareness, traffic, and conversions.

What Do We Do?

We design and produce short video commercials that effectively represent a company’s brand, culture, and voice. Roughly one minute-long, these videos give your audience a glimpse of who you are, what you offer, and what sets you apart from your competitors.

We don’t just create the video and upload it to YouTube, there’s a strategy behind it. Much like website SEO, we implement specific SEO strategies into our video campaigns. Ease of use through one-click viewing makes these videos user-friendly for your viewers. Plus, we set your logo as the video thumbnail so it’s the first thing viewers see.

Let’s Get Started.

A professional video commercial will inform viewers about your business, focus your branding, and most importantly, maximize your online presence.

When you work with a digital marketing company like WebLocal, you’ll be able to collaborate with the team on your video. Together, we’ll create something that really shows everyone what your company is all about. Ready to implement video marketing? Contact us to learn more.

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Video Marketing

Video marketing is the use of
videos to promote your business and increase engagement across digital and
social channels – it allows you to reach your target audience through a
different medium. Using video as a marketing tool is smart and effective, and
it’s gaining momentum among marketing professionals.

Interesting Video Marketing

  • Cisco predicts that 82% of all web traffic
    will be video by 2022 – up from 75% in 2017.
  • The
    largest video platform, YouTube, is the second most
    popular website
    in the world, following Google.

Furthermore, YouTube has shared some interesting statistics in
the past year:

  • Over 2
    billion users visit YouTube each month and people watch over a billion
    hours of video and generate billions of views every day.
  • More
    than 70% of YouTube watchtime comes from mobile devices.

3 Benefits of Video Marketing:

  1. Video
    marketing is like an investment. Incorporating video on landing pages can
    increase conversion rates by 80%.
  2. Video
    makes a great addition to email marketing campaigns. Mentioning the word
    “video” in an email subject line can increase open rates by 19%. Videos can influence buying behavior
    and turn visitors into leads and leads into customers.
  3. Video
    marketing encourages social shares. In fact, 92% of mobile video consumers share videos.
    When you work with a professional marketing company like WebLocal, you’ll
    be able to collaborate with the team on your video. Together, we’ll create
    something that really shows what your company is all about!

Needless to say, video marketing is a tool that reaps great reward. That’s why we incorporate video marketing into each one of our clients’ plans. Consumers want to see personalized videos more than they want to see any other content (HubSpot). Videos are not only informative, but they’re entertaining, and people want to be entertained!

Are you ready to see how video marketing can change your marketing game? Contact us to learn more!

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