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We left off the last blog post with a small introduction to the StoryBrand framework. In today’s post, we’re diving into the foundation of Donald Miller’s Building a StoryBrand and what makes the SB7 framework so successful. This section is the meat and potatoes of the book, so you’re not going to want to skip […]

Today’s blog post is a little different. Instead of covering the latest marketing trends, we’re going to talk about a bookcalled Building a StoryBrand by Donald Miller. This book focuses on one facet of marketing in particular: content. The whole purpose of the book is to help business owners clarify their message so that they’re

Did you know roughly 93% of consumers search for local business on the internet? With 34% searching daily. Google’s reach may extend globally, but the majority of us are just trying to find something local. This means you have a real opportunity to grow your small business if you find a quick and reliable way

Starting a business is no easy feat – especially when facing an over-saturated market. A rigorous, well-thought-out marketing plan will help your business establish a unique position in the market, leading to growth and success. What is a marketing plan? A marketing plan is a thorough road map outlining your overall marketing strategies and highlighting

Whether you’re an e-commerce retailer, restaurant owner, manufacturer, or contractor, you need marketing. It’s a surefire way to get your name out there and generate leads – helping your business to grow. You know marketing is inevitable; the question is, how are you going to implement it? Are you going to do it yourself, hire

We understand that when you hear the words ‘no-cost’ or ‘no-obligation’ you may think ‘what’s the catch?’. In our case, the catch is that there really is no catch. We know that’s hard to believe. So, why do we offer this analysis meeting with no strings attached? We know online marketing is fickle, and not

When Covid-19 struck, no industry was left unscathed. Yet, any crisis can be a golden opportunity for innovation, if responded to with reflection, planning, and initiative. Small business owners may feel like they don’t have the answers. We understand. Working with such a diverse client base has allowed us to see what is and isn’t

Video marketing is the use of videos to promote your business and increase engagement across digital and social channels – it allows you to reach your target audience through a different medium. Using video as a marketing tool is smart and effective, and it’s gaining momentum among marketing professionals. Interesting Video Marketing Statistics: Cisco predicts